You hear a lot about big data nowadays, but not in connection with small- and medium-sized businesses (SMBs). To compete with the big guys, SMBs need Voice over Internet Protocol (VoIP) to get better access to customer data. Read on for the best ways to leverage your VoIP data to serve clients.
The information that nearly any VoIP system should be able to access easily are the time, date, and duration of calls. Since most businesses usually have tight budgets, they can learn a lot from analyzing this data to help decide how many employees are needed to answer the phones and at what particular times.
For instance, most calls happen on Mondays, but the lines are usually dead by Tuesday afternoon. Knowing this can improve the way your staff works. Find the right time and day that calls are expected and days where no one has to work the phones.
If you’re making outbound calls, […]
With its state-of-the-art tools and features, Office 365 helps businesses manage data, share files, and improve team collaboration. You might be thinking of using this tool to improve your operations, but with the different Office 365 plans available on the market, how can you make sure that you’ll get your money’s worth? This article will help you choose the right plan for your business.
Business or Enterprise
Office 365 Business and Enterprise are the obvious choices if you’re running cloud-based business systems. Both of these plans will give you access to the data management app Office Online and file hosting service OneDrive, but there are some notable differences between the two.
Office 365 Enterprise E3 and E5 plans have unlimited archive and mail storage space, while Business plans have a 50 GB storage limit. Furthermore, Business plans don’t provide archive access from the Outlook client.
In terms of SharePoint, a collaborative platform and document and storage system, Business plans are short on enterprise search, […]
Helping SMBs establish a firm online presence, promote corporate content, and drive web traffic, Pinterest is every entrepreneur’s dream. Here are some pointers to consider when using Pinterest for promoting your business.
Know your audience
According to a study by Ahalogy and AcuPOLL Precision Research, Inc., Pinterest is largely used by women, mostly “Millennial Moms.” If your typical customer demographic is predominantly male, your marketing efforts would probably be better spent elsewhere. But if your business caters to women between the ages of 15 and 29, you should consider creating a Pinterest account.
Think like a content marketer
Users are looking for engaging content, which is why 59% of active Pinterest users go for Pins that lead to blog posts, articles, and even photos. The most popular topics on the platform are more visual (e.g., food, fashion, decor, etc.), so if you don’t have highly visual content, then infographics, images from blog entries, and even photos […]
Think you’ve got enough online security measures in place within your company? It’s hard to tell since you’ll never really know what the next malware or online scam will bring. Plus, it only takes one employee’s mistake to put the company in danger. It’s time to add another layer of online security using browser extensions.
Prevent browser tracking
If you don’t like the idea of a third party being able to track your browsing habits, try installing a tool that offers private browsing. These programs offer protection against tracking by blocking third-party cookies as well as malware. Some extensions also boast secure Wi-Fi and bandwidth optimization and can guard against tracking and data collection from social networking sites such as Twitter or Facebook. Some examples include Disconnect, uBlock Origin, and Ghostery.
While online ads may seem harmless, the truth is that they can contain processes that might send your data back to a third party. A decent ad blocking program, like AdBlock Plus and uBlock […]
Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider.
Change office communication
To increase efficiency, set up instant messaging software such as Slack or Microsoft Teams. This allows employees to communicate anytime, anywhere instead of having to get up from their desks to see whether the person is available.
Of course, if you need to discuss big projects or issues, face-to-face communication is likely the best choice. But you can simply send a quick message for more trivial conversations, saving precious minutes and allowing you to get more work done.
Install video conferencing
Traveling to offsite meetings and training sessions takes time. Rather than commuting for hours outside your office, opt for a networked phone solution that offers video calls and conferencing. This way, you can hold a video conference to discuss business matters from the comfort […]
Technology is all about making lives easier, and something as simple as keyboard shortcuts can save you a lot of time. If you’re using a Windows 10 computer, here are some new keyboard shortcuts that you’ve probably been waiting for.
If you’ve never used Windows Snapping, you’re missing out on one of Windows 10’s key features. Known as Aero Snap on Windows 7, the snapping feature allows you to snap windows vertically on top of each other. You can even snap windows to a 2×2 grid for better multitasking. Simply use these keyboard shortcuts:
- Windows Key + Left – Snap current window to the left side of the screen
- Windows Key + Right – Snap current window to the right side of the screen
- Windows Key + Up – Snap current window to the top of the screen
- Windows Key + Down – Snap current window to the bottom of the screen
You can also combine these shortcuts to snap your current window into a […]
In the digital age, cybersecurity should be one of the top priorities for anyone who goes online. One way is to vet those who are trying to access your systems. But when it comes to verifying users’ identity, many are unaware of the two kinds of authentication measures available. Read on to know the differences between two-step authentication and two-factor authentication.
If you want to improve your business’s cybersecurity for you and your customers, you should look at your authentication process. Two-step and two-factor authentication are two of the most commonly used options in cybersecurity. Many businesses use the terms two-step and two-factor authentication interchangeably. There are, however, subtle differences between the two.
A two-step authentication process requires a single-factor login (such as a password or biometric reading) as well as another similar type of login that is essentially sent to the user. For example, you may have a password for your first step and then receive a one-time-use code on […]
Because of the increasing value of cryptocurrency, it comes as no surprise that hackers have geared up to get more of it. They use a process called cryptojacking, which can considerably slow your PC down. If you notice your computer is performing in a subpar manner, hackers may already be using your hardware to make easy money.
Surge in cryptojacking
The biggest reason why cryptojacking is becoming so popular is that it’s a low-risk, high-reward scheme. Instead of extorting money directly from the victim, hackers can secretly generate digital currencies without the victim knowing. And even if it’s detected, it’s almost impossible to track down who initiated the attack. Moreover, since nothing was actually “stolen” (other than a portion of computing power), victims have little incentive to apprehend the culprit.
Cryptojacking is also a cheap investment. For as little as $30, anyone can purchase a cryptojacking kit from the dark web to force other computers to generate Bitcoin or Monero for them. And while it’s difficult to tell […]
The healthcare industry is shifting their data to cloud services to serve their patients better and improve accessibility. This puts personal health information (PHI) and personally identifiable information (PII) at risk of getting stolen by hackers. Healthcare security experts believe that data breaches aimed at medical facilities are becoming more frequent because of the high demand for PHI and PII in the black market.
From financial information to medical information
In the past few years, cybercriminals have focused on stealing financial data, including credit card numbers and personal information. But things are taking a turn, the result of financial institutions fortifying their database and raising client awareness of the problem.
Stronger data protection measures in the financial industry have forced criminals to turn their attention to medical data, which is typically much less secure. Patient data includes date of birth, medical and physical records, and social security number — information that can’t be easily reset, and is significantly more valuable than credit card […]
Microsoft is always ensuring that their popular cloud-based productivity suite, Office 365, is constantly being improved. Because of the great applications and support offered, small- to medium-sized businesses (SMBs) are continually migrating to the platform. If you are considering moving to Office 365, you should be aware of five factors that can cause a migration to fail so you can avoid them.
1. Slow internet connection speeds
To avoid this, ask an Office 365 provider to test your existing network connections to ensure that your internet connection can handle the migration and day-to-day operation of Office 365. If not, they should be able to offer you a more efficient solution.
Because Office 365 is primarily cloud-based, you are going to need a connection with a solid bandwidth. When migrating your files and system over to Office 365, you will likely need to consume a large quantity of bandwidth. This demand will often be enough to tax most small business lines, resulting in slower internet speeds all around during the process. […]